Nicolette Koeman has been an integral part of the All Hands and Hearts family since 2014, initially serving as the CEO of All Hands and Hearts Mexico A.C. In March 2023, she transitioned into the role of global Chief Marketing Officer before assuming her current position as Chief Engagement Officer. In this capacity, Nicolette is dedicated to building bridges within the organization, resulting in resource-sharing synergy that allow All Hands and Hearts to positively impact the lives of children, families, and entire communities. Her expertise extends across Development and Marketing.

Nicolette’s journey in humanitarian work began as she witnessed the profound difference one can make when contributing their skills and talents to those who have lost everything, particularly in the aftermath of natural disasters like the earthquakes that took place in Mexico in 2017. She firmly believes in the reciprocity of giving back and receiving, where the act of donating resources, time and energy often enriches the giver in unexpected ways.

Born and raised in the Netherlands, Nicolette holds Bachelor of Laws and Bachelor of Arts degrees from the University of Amsterdam. In 2017, she successfully completed the Master of Business Administration program at the Universidad Anáhuac in Mexico City.